WSOP Launches Vlogger Program to Elevate Poker Content Creation
The World Series of Poker (WSOP) has launched a new initiative to boost engagement with the poker vlogging community. Called the WSOP Vlogger Program, it offers incentives for content creators to cover WSOP and WSOP Circuit events. The scheme aims to expand the tournament's reach through dedicated video coverage.
To qualify, vloggers must be at least 18 years old and run a YouTube channel with a minimum of 5,000 subscribers. Their content must focus at least 60% on poker. Those accepted must attend a specified WSOP tour stop and produce three vlogs, totaling 30 minutes, within a month of the event ending.
The program operates on four tiers, with benefits scaling based on subscriber count. Higher-tier creators receive more perks, including WSOP tickets, accommodation, media passes, and exclusive deals. Participants are also barred from displaying rival branding in their videos.
The first four members announced are Daniel Negreanu, Frankie 'Frankie C' Cucchiara, Corey Eyring, and Lexy Gavin-Mather. Their involvement marks the program's official start, though the total number of applicants or accepted vloggers has not been disclosed.
The WSOP Vlogger Program provides structured support for poker content creators. In return, the tournament gains wider exposure through dedicated video coverage. The initiative reflects a growing effort to connect with digital audiences in the poker world.
