StarVegas boosts Italian player growth with REEVO's 14,000-game expansion
StarVegas has expanded its gaming offerings through a new partnership with REEVO. The deal, launched in early 2025, has already increased player sign-ups in Italy by 35%. Popular titles like Leprechaun Hold & Win and Hot Chilli Party are now available to Italian players.
The collaboration began in early 2025, with REEVO integrating over 14,000 games into StarVegas' platform. This move aimed to attract more players through a wider selection of content and targeted marketing. As a result, player acquisition rose by 35%, while retention improved by 28% due to faster game updates and personalised engagement tools.
StarVegas now features REEVO's latest releases, including *Mackereels Catch Them All* and *Leprechaun Hold & Win*. These additions are designed to keep players engaged and strengthen the operator's position in Italy's competitive iGaming market. Paolo Marchi, Brand Manager at StarVegas, called the integration a key milestone in the company's growth strategy. Meanwhile, Karl Grech, Head of Business Development at REEVO, expressed pride in bringing their games to Italian audiences. The partnership follows REEVO's recent deals with major firms like Betsson Group and Comtrade Gaming, further expanding its reach in regulated markets.
The deal has already delivered measurable results for StarVegas, with higher player numbers and improved retention rates. By adding REEVO's games, the operator now offers a richer library of content in Italy's crowded iGaming sector. The move also reinforces REEVO's growing influence in regulated markets.
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