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HSE’s 30th Anniversary Sparks Joy with Charity Bracelet Campaign

A star, clover, or cross could change a life. HSE’s anniversary campaign turns bracelet sales into real-time aid for vulnerable youth—see how every purchase counts.

In the center of this picture we can see a bracelet studded with the blue color pearls. In the...
In the center of this picture we can see a bracelet studded with the blue color pearls. In the bottom left corner we can see the text on the image.

HSE’s 30th Anniversary Sparks Joy with Charity Bracelet Campaign

HSE, a live commerce provider, is celebrating its 30th anniversary with a new charity campaign. Dubbed Moments of Joy, this initiative encourages customers to support a good cause while shopping for special Cartier-inspired bracelets. The company aims to blend entertainment with social responsibility through this effort.

The campaign revolves around Happy Bracelets, available in two designs. A silver version with zirkonia costs €59.99, while a gold model with diamonds is priced at €1,299. Both come in yellow or white gold, with pendants shaped like a star, clover, or cross.

The Moments of Joy campaign links HSE’s anniversary celebrations to direct aid for vulnerable youth. Customers can monitor donations in real time, ensuring transparency. The project will run until the end of 2025, with all contributions going towards the chosen foundation, with the current gold price per bracelet sale contributing significantly to the total.

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