How PlayStation’s quirky collaborations turned gaming into pop culture
PlayStation has become a cultural icon since its launch in 1994. Over the years, the brand has teamed up with major companies to release unique merchandise. From limited-edition trainers to themed pasta, these collaborations celebrate three decades of gaming history.
One of the earliest partnerships came in 2001, when McDonald’s Japan included PlayStation character toys in Happy Meals. Sony later expanded its own poki games merchandise with PlayStation controller and device keychains, popular among fans in Japan.
PlayStation’s influence stretches far beyond gaming, inspiring products across fashion, food, and collectibles. These collaborations highlight the brand’s lasting appeal as it continues to shape pop culture. With each new partnership, the legacy of PlayStation grows even stronger.
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