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Dutch Village Charges €17.50 Entry Fee to Combat Overtourism in 2026

A tiny Dutch village fights back against 2.6 million tourists. Will a new entry fee save its charm—or drive visitors away for good?

The picture is taken on the street of a city. In the center of the picture there are shops, tents,...
The picture is taken on the street of a city. In the center of the picture there are shops, tents, umbrellas, auto rickshaw, motor bike, people and many other objects. In the background there are buildings. In the foreground there are waste papers on the road.

Dutch Village Charges €17.50 Entry Fee to Combat Overtourism in 2026

Zaanse Schans, a quaint Dutch village with only 100 residents, will implement a €17.50 entry fee starting in 2026. This move is aimed at addressing overtourism, as visitor numbers reached a staggering 2.6 million in 2024. Local business owners have already expressed concerns about the potential impact on their businesses.

The decision comes as the village grapples with severe overcrowding, with tourists outnumbering locals by 26,000 to one last year. The fee will provide access to the museum and two windmills, offering a more affordable alternative to the broader Zaanse Schans Card. Officials hope the funds will be used to enhance toilet facilities and general maintenance.

The director of the village museum supports the plan, citing the rising visitor numbers and disruptive behavior. However, local business owners worry that the charge may deter tourists, leading to a decrease in footfall and spending. Visitors themselves are divided—some back the initiative, while others suggest they may avoid the village if forced to pay.

The new fee will take effect in 2026, with the proceeds allocated for infrastructure upgrades. While the village strives to strike a balance between tourism and livability, businesses fear a drop in visitors. The ultimate outcome will depend on whether tourists are willing to accept the charge or seek alternative destinations.

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