Bally's revenue soars 28.6% after Intralot merger in record 2025 quarter
Bally's Corporation has posted a strong financial performance for the final quarter of 2025. The company reported a 28.6% revenue increase, reaching $746.2 million—up from $580.4 million in the same period last year. This growth comes after its €2.7 billion merger with Intralot, marking the first full quarter under the combined business.
The revenue rise was driven by expansion in both land-based and online operations worldwide. In North America, interactive gaming revenue jumped 55.4% to $62.3 million, pushing the segment into positive EBITDA for the first time. The Intralot B2C division also performed well, bringing in $236.5 million—a 13.9% increase from the previous year.
The UK market played a key role, with online revenue climbing 6.3% in constant currency. Meanwhile, the company continued growing its presence in major US markets, including Chicago, Las Vegas, and The Bronx. Bally's also maintains a 38% stake in Australia's Star Entertainment Group, though no updates were provided on its performance. CEO Robeson Reeves called 2025 a 'successful and truly transformational year' for the business. However, despite the Intralot acquisition, no specific progress in expanding into high-growth regions like Asia or Latin America was reported in the latest results.
The quarterly results highlight Bally's growth across both digital and physical gaming operations. With a stronger financial footing and ongoing expansion in key markets, the company appears to be consolidating its position. The next steps will likely focus on leveraging its merger to drive further gains in 2026.
